Zee TV show Kumkum Bhagya under scanner to go OFF-AIR, full details revealed (Latest News)

Kumkum Bhagya Latest News: Zee TV might shut down Kumkum Bhagya after IPL ends because of poor viewership ratings

Zee TV’s iconic show Kumkum Bhagya is in danger of going off-air with the repeated low TRP being a regular pattern despite the makers trying their best to boost it with new twists and turns. With the IPL still ongoing, Kumkum Bhagya has got a low TRP of 1.0 the past week which is very low for a prime time 9PM daily soap.

The channel has put Kumkum Bhagya under the scanner for not performing the way it should even after all the big names cast in the story. Pranali Rathod is playing the female lead of Prarthana after getting fame from her role of Akshara in YRKKH. Akshay Bindra was announced as the male lead but he has been replaced by Namik Paul in the recent episodes.

Fans have shown overwhelming love toward the newly formed pair of Namik Paul and Pranali Rathod as Shivansh and Prarthana. However, the show is failing to show a growth in the TRP ranking because of less audience and other shows giving tough competition.

Udne Ki Aasha airs on Star Plus at the same time slot and is a table topper, while Mangal Lakshmi is also a strong contender to overcome Colors TV. After the IPL gets over, the show might be forced to wrap up quickly after airing for a decade.

Prarthana and Shivansh's story to end earlier?

Kumkum Bhagya is now the longest-running show of Zee TV and the fans are not ready to bid goodbye to the new pairing so soon as the story is just getting started. The makers also brought Shraddha Arya and Shakti Anand in the show to boost viewership.

However, the decision will be taken after the IPL ends which will seal the fate of Kumkum Bhagya about it getting another chance or getting a dead end. Are you in favour of the show going off-air or against the makers for wrapping it up early? 

Latest from Serial Gossip

Pocket Mein Aasman: Anisha takes responsibility to make Digvijay and Rani's upcoming wedding iconic

Pocket Mein Aasman: Anisha's new look gives her the chance to enter Digvijay's (Farman Haider) house as his wedding planner Star Plus’s show Pocket Mein Aasman is planning a big climax ......

YRKKH: Armaan decides to return Udaipur to Abhira after Maera disappears from her home

Yeh Rishta Kya Kehlata Hai: Armaan (Rohit Purohit) decides to return to Udaipur to take Maera back home after she runs away Yeh Rishta Kya Kehlata Hai is about to switch ......

Anupamaa: WHAT! Anupama gives special dance performance to strangers after losing sanity

Anupama Latest Spoiler: Anupama (Rupali Ganguly) finds herself alone after the entire family blames her for Aryan's unforeseen death Star Plus’s popular show Anupamaa is ready to begin a new phase ......

Pocket Mein Aasman: Rani and Digvijay's new avatars unite for Dhvani's rescue mission

Pocket Mein Asman: Rani (Abhika Malakar) and Digvijay (Farman Haider) decide to take the work in their hands with their plan to find out Anisha's location Star Plus’s show Pocket Mein ......

YRKKH: Anshuman sets a big condition to Abhira for signing a deal with her business

Yeh Rishta Kya Kehlata Hai: Abhira (Samridhii Shukla) ready to take part in the saree exhibition and perform there to advertise their products Star Plus’s show Yeh Rishta Kya Kehlata Hai ......

Anupamaa: Anupama watches Prem unleash his wrath against her the first time

Anupama Latest Spoiler: Prem (Shivam Khajuria) refuses to understand Anupama (Rupali Ganguly) this time after losing his younger brother in this tragedy Star Plus’s show Anupamaa is ready to unleash intense ......