Is Deepika Padukone the secret target of a new wave of celebrity brand shade by Karan Johar? (Latest Update)

Could Kriti Sanon be the rising rival that finally makes the industry kingmaker nervous?

Welcome back to the world where every word spoken in an interview is a potential grenade. The latest buzz features our favorite director, Karan, who has managed to stir the pot once again.

This time it is not about movie roles or casting choices, but about who is actually working hard in the business world and who is just a face on a bottle.

Everyone knows that when Karan speaks, there is usually a hidden message. Recently, he gave a massive shout out to Katrina and her makeup line. That part makes sense because her brand is a huge hit.

But then he quickly pulled Alia into the conversation for her kids clothing line. People are scratching their heads because comparing lipsticks to baby clothes seems a bit strange, does it not? Is this just another way for him to make sure Alia stays at the top of every discussion?

The Secret Shade Game

The real drama started when Karan mentioned that some stars just use their names for fame without putting in any real effort. Social media went into a frenzy, and many believe this was a direct hit at Deepika.

Her skincare brand started with massive hype, but the reviews have been quite mixed lately. Do you think he was trying to tell us that her brand lacks heart?

Then we have Kriti, who is also building a skincare empire. She is often seen as the biggest competition for Alia.

By leaving her name out of the praise, is Karan trying to protect his favorite? Many fans are tired of this pattern. They feel he tries to make one person look like the best by ignoring others who are doing just as well.

It is quite fascinating to see how these business wars are turning into personal battles. Even when rumors say Alia is turning down his movie scripts, he still finds a way to promote her.

Is this ultimate loyalty or just a very clever strategy? People are starting to ask if he believes that repeating the same praise will eventually make everyone believe it is the only truth.

A huge plot twist is coming in this celebrity brand saga that will leave everyone shocked. To stay updated on all the upcoming drama, keep reading Serial Gossip.